Aluminum industry melds advocacy with global groups
- April 15, 2016 |
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WILLIAM EHART
How one association has expanded its global outreach Brock When the $6 million-revenue Aluminum Association wants to counter what it calls state-encouraged Chinese overproduction of the metal, its first stop is the U.S. government, whether it's the departments of Commerce, State or Treasury, the U.S. Trade Representative or the International Trade Commission. But in an increasingly global advocacy environment, CEO Heidi Brock also is ramping up contacts with her counterparts around the world—including from Canada, Mexico, Europe and China. She meets face to face with global colleagues once or twice a year, and holds monthly conference calls. (Brock also is chair this year… Read More
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